Serbin Print Marketing and Publishing hosted their “Next Level Workshop” on September 25th at the Community Foundation of Sarasota County. This sold-out event was designed exclusively for regional nonprofit organizations and key staff including Executive Directors, Marketing, Communications, Development and Membership Professionals. This instructive half day workshop provided strategies for synthesizing marketing and communication efforts and achieving enhanced levels of engagement with donors, members, peers and the community. Discussions centered around proven applications for nonprofits including multi-touch, multi-channel, variable data & personalized marketing, using print, personalized URL’s, emails and dimensional mail pieces. International speaker and President of BIZUCate, Peter Muir was the featured keynote speaker. Event partners included Mail-it, Mohawk Papers, Mac Papers, Xerox and the Community Foundation of Sarasota.
(click the links above for files)